Websites for auto shops & local trades — SF Bay Area
Websites that
Shift results.
Rebuilds for body shops, parts stores, towing, and the local trades — engineered for speed, built to convert, priced in fixed tiers.
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Faster
websitesPerformance that drives conversions.
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Higher
conversionsStrategy-led design that turns visitors into customers.
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Measurable
growthBuilt to scale with your business.
websites that perform
Your website shouldn’t
just exist. It should perform.
We combine strategy, design, and performance engineering to create websites that look incredible, load fast, rank higher, and convert more.
Our services-
Strategy first
We start with your business goals and customer insights to build the right foundation.
Learn more -
Custom design
Unique, modern designs that reflect your brand and create a lasting impression.
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Development
Clean, scalable code with no bloat, built to stay fast for years.
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Performance
Lightning fast, optimized for Core Web Vitals and built to outrank the competition.
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Growth support
Ongoing optimization, SEO, and support to keep your website performing.
Learn more
Our work
Real businesses.
Real results.
Strategic websites that drive leads, sales, and long-term growth. Client names appear only with written permission.
Start your project
Our process
A strategic
approach that
delivers results.
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Discover
We learn about your business, audience, and goals.
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Plan
We create a custom strategy and roadmap for success.
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Build
We design and develop a fast, secure, high-performing site.
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Launch
We launch, monitor, and keep optimizing for growth.
Pricing
Fixed tiers.
Published rates.
No mystery invoices. Anything visible in the demo or listed in the tier is included — anything else is quoted in writing before we touch it.
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Tune-Up
$1,900
Up to 6 pages. Content restructured and rewritten, mobile and speed overhaul, local SEO basics, quote and contact forms.
Book a 15-min fit call - Most shops
Rebuild
$3,600
Up to 12 pages. Full copy rewrite, booking or quote integrations, schema and Google profile alignment, photo curation.
Book a 15-min fit call -
Overhaul
$6,500+
E-commerce, big catalogs, multiple locations, content production. Always custom quoted.
Book a 15-min fit call
Two revision rounds included before launch · 50 percent deposit reserves your build slot · quotes stand for 30 days · four builds in flight max, so slots are real.
After launch
Care plans. Hosting included.
Your site stays fast, backed up, and current — hosting only ships with a care plan, so it never rots. No plan? We hand you a full export and part friends.
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Care Basic
$69/mo
Month to month · cancel anytime
Hosting, SSL, backups, uptime monitoring, security headers, 30 minutes of change time each month, quarterly report.
Start Basic - Most shops
Care Plus
$149/mo
Month to month · cancel anytime
Everything in Basic, 1.5 hours of changes, Google profile updates, monthly analytics report, 48-hour priority.
Start Plus -
Care Pro
$289/mo
Month to month · cancel anytime
3.5 hours monthly, content and seasonal updates, same-week priority, quarterly strategy call.
Start Pro
No big check? Subscribe — and see your site first.
Tell us about your shop and we build your new site as a private demo, free. Like what you see? $349 down, then $189 to $279 a month with Care Plus included — twelve-month minimum, and after 24 payments the site is yours outright. You judge finished work before a dollar moves.
Checkout runs on Stripe — cards, Apple Pay, Google Pay. Change hours don't roll over. Bigger jobs come off the rate card, quoted in writing first.
About
Built by an operator,
not an agency.
Upshift is Sam's studio in South San Francisco. We don't just build websites for the trades — we run one: we're partners in autofxmart.com, a 70,000-SKU collision and refinish supply store, and every speed, search, and conversion lesson from operating it goes into every client build.
The model is simple: we rebuild your site on our own time, and you judge finished work instead of promises. Facts are never invented — your name, prices, reviews, and photos stay exactly as published, and anything we can't verify is flagged for you to confirm, never guessed.
- 70K+ SKUs run daily
- Fixed tiers, published rates
- South San Francisco, CA
FAQ
Straight answers.
Why does my website already exist on your server?
Because showing beats telling. We build the demo on our own time so you can judge finished work instead of promises. It is private, unlisted, marked as a concept, and your real website is untouched. If you pass, it comes down on schedule.
What stays the same?
Everything true: your name, phone, hours, services, prices, reviews, and photos. We change how it looks and works, never the facts. Anything we could not verify is flagged for you to confirm, not guessed.
What happens when I need changes later?
Two rounds are included before launch. After launch, your care plan covers small monthly changes, and bigger jobs come off a published rate card, quoted in writing first. No favors economy, no surprise invoices.
What happens right after I subscribe to a care plan?
You land on a welcome page with the exact next steps: today you get a confirmation and a secure access request, within two business days your plan is active with monitoring and backups running, and your first monthly report lands the first week of the month. A 15-minute kickoff call is one click away.
Can I cancel a care plan?
Yes — care plans are month to month with no contract. Cancel from your Stripe receipt link or with one email, effective at the end of the paid month. Your site keeps working; we hand you a full export and part friends.
Ready to Upshift
your online presence?
Let’s build a website that attracts attention, earns trust, and drives real business results.
Book a free strategy call